claudegoodies
Skill

brand-discovery

From affaan-m

>-

Runs a structured multi-session interview across 8 modules to produce a written brand identity document.

Use it when

  • Creating or repositioning a brand and need a written identity reference
  • Interview must span multiple sessions over days or weeks
  • Multiple founders need separate interviews before reconciliation
  • Existing brand knowledge is scattered or founder-dependent

Skip it if

  • Need a quick single-session answer, not a structured multi-module process
  • Only one stakeholder with no need for persisted state across sessions
  • Want free-form conversation rather than laddering, 5 Whys, and fixed module sequence

Facts

Repository
affaan-m/ECC
Status
Actively maintained
Last commit
Source file
.agents/skills/brand-discovery/SKILL.md

Source preview

The instructions Claude Code reads when this skill runs.

# Brand Discovery

Use this skill to conduct a structured, adaptive brand identity interview.
The goal is a complete `90_SYNTHESIS.md` — a master brandbook the
organization can use to brief designers, writers, and external
collaborators.

The interview runs across multiple sessions. Capture answers to disk as you
go so that no elicited knowledge is lost when a conversation ends, and so a
later session can resume from where the last one stopped.

## When to Activate

- A brand is being created, repositioned, or needs a written identity reference to brief collaborators.
- Multiple sessions are expected — the conversation will span days or weeks.
- Multiple founders or stakeholders need individual interviews before a reconciliation pass.
- The user wants a structured, repeatable method rather than an ad-hoc chat.
- Existing brand documentation is scattered, implicit, or founder-dependent and needs to be made explicit.

## Session start protocol

On every activation, perform these steps **before** asking any interview
question:

1. **Check for prior progress.** Look for an existing set of module files
   and a `state.json` checkpoint in the project's brand-identity directory.
   If none exists, this is a fresh start — confirm the brand name,
   participants, and where to save the brand-identity files, then begin at
   the first module.
2. **Read the current module file** if one is
View full source on GitHub →

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